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Connecting with and selling to power buyers

Connecting with and Selling to
Power Buyers

with Josiane Chriqui Feigon


Josiane Feigon

You’ve increased your prospecting and marketing efforts but now realize you have invested too much time aligning with the wrong people. In today’s unpredictable economic landscape, it’s not unusual to spend time with buyers who have no power and no potential, yet make you believe they can actually do something.

There is business out there, you just have to work smarter to uncover it and get to the decision makers — the Power Buyers. It is harder than ever, but when you learn the right techniques, you’ll get more business. This session helps you focus on the Power Buyer: how to recognize them, what to say to them and if you really deserve to speak with them.

You’ll learn how to:

  • find the Power Buyers — how to recognize verbal and visual Power Buyer signs and what are common characteristics of people with high influence.
  • engage with Power Buyers — when you finally get to the Power Buyer, what do you say and how do you align and package your offerings with high value that creates curiosity and intrigue?
  • move out of the “No-Po Zone” — don’t get fooled into believing the ones with No Power and No Potential will actually do anything. Stop listening with your Happy Ears.
  • understand Power Buyer objections — you’ve been hit with a tidal wave of objections, but do you believe them all and where are they coming from?
  • determine if you are Power Buyer Worthy — do you have the self-confidence, knowledge and courage to believe you have something important to say?


Details:

Register for the 13th October or order the CD or MP3 recording. Note: Everyone who registers for the teleseminar will get the MP3 recording of the session for free.